Vaughn College
Strategize, lead, and execute marketing initiatives. Manage team growth, vendor relations, and content creation. Optimize digital presence through analytics.
As the conduit between the Marketing and Communications VP, I translate departmental objectives into actionable strategies, nurturing team growth and professional development. Facilitating communication with vendors and freelancers, I ensure efficient resource allocation. Crafting persuasive content across platforms, I oversee eMarketing and website content, leveraging data analytics for pioneering marketing strategies. Coordinating shoots for short commercials and podcasts, I manage extensive multimedia assets, streamlining social media operations to enhance our institution's digital footprint.